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Get Promo That Gives Back
Sustainable promotional products offer opportunities to link brands to eco-consciousness. You’re aligning your brand with consumer concerns. Sustainable gifts generate significant brand impressions and give consumers something they want but are not always willing to pay for: green solutions to daily problems.
McKinsey reports 66 percent of consumers consider sustainability when choosing products. Among millennials, the number rises to 75 percent. Below are six popular choices for sustainable promotional gifts, all reinforcing your brand’s commitment to the planet.
Tote Bags
The days of the single-use plastic grocery bag are coming to an end. Plastic bags are now banned in many areas, with paper bags taking their place in stores. While sustainable, paper bags tear easily when full, spilling their contents everywhere.
Custom tote bags provide a reusable alternative. Almost everyone needs grocery bags, so tote bags are a popular promotional item. Tote bags look great embroidered or screen-printed with your logo and make great trade show giveaways as well as consumer gifts. Check out these exceptional, customizable bags:
- The Wells Laptop Tote by Brooks Brothers
- The Over-the-Shoulder Grocery Tote by Port Authority
- The Heathered Fun Tote Bag
Reusable Water Bottles
The global population uses 20,000 bottles every second, an almost unbelievable number that translates into 480 billion bottles sold yearly. While recyclable, 91 percent of bottles wind up in landfills or the ocean, where they take 450 years to degrade. Consumer awareness of this issue led to the development of reusable water bottles, now some of the most popular promotional gifts on the market, especially when laser etched with brand names. Here are three stylish, reusable water bottles for your next marketing campaign:
- The Hot Cap Copper VSS 20 oz by Camelbak
- The Wide Mouth with Flex Cap 32 oz. by Hydro Flask
- The Laser Engraved 26 oz Rambler Bottle by YETI
Water Jugs
Sometimes more than a reusable water bottle is required for your needs. Water jugs are a better choice for hiking, fishing, or hosting a tailgate party due to their larger volume. The following water jugs provide plenty of refreshment and keep drinks hot or cold for hours:
- The Engraved 1/2 Gallon Jug by YETI
- The Half-Gallon Jug by Ice Shaker
- The Coleman® 1-Gallon Insulated Jug
Drink Insulators
Drink insulators may not look like sustainable products at first glance, but the cost of heating and cooling drinks takes its toll on the environment. The longer you can keep a drink cool, the less energy expended through refrigeration. Take a look at these custom drink insulators:
- The Can Cooler 12 oz by Camelbak
- The Vinglacé® Wine Bottle Insulator
- The Sublimated Can Cooler
Reusable Straws
Plastic straws are not recyclable and inevitably end up in landfills or littering the countryside and ocean. Reusable branded straws make great additions to swag bags, as handouts at live events, or at tradeshows. Here are three to consider:
- The Wheat Straw Box Set
- The Bent Stainless Steel Straws
- The Expandable Stainless Steel Straw With Case
Bamboo Clothing
According to Boston University, the US wastes 34 billion tons of textile waste annually. Much of that waste is polyester and similar plastic-based textiles. Bamboo clothing offers a sustainable alternative to the eco-conscious consumer. Use any of the following custom garments to support your next promotional campaign:
- The Men's Polo Bamboo Charcoal Viscose/Poly Mesh and its companion piece, the Ladies' Polo Bamboo Charcoal Viscose/Poly Mesh
- The Women's Viscose Bamboo Organic Cotton Muscle by Royal Apparel
- The Men's Renewer Quarter Zip by Storm Creek
- The Women's Viscose Bamboo Organic Cotton Poncho by Royal Apparel