Custom pens are a mainstay in the world of promotional marketing. Every company seems to offer them at one point or another — in fact, if you do a quick search of your house or office, we’re sure you’ll find at least a couple. They’re ubiquitous.
So, why use logo-printed pens if everyone else is using them? You may ask if it isn’t more effective to use a unique promotional item that people haven’t seen before?
The answer here is complicated. Yes, an imaginative promo item will indeed stand out and can be an effective strategy. Custom pens, however, have two very important features: they’re useful, and almost everyone uses them.
A quick look at some statistics from the Advertising Specialty Institute reveals just how effective promotional pens are. A whopping 89 percent of American consumers own at least one, which they keep for an average of eight months.
These logo printed pens generate 3,000 impressions throughout their lives, making them one of the most cost-efficient ways to build brand awareness.
They are ideal gifts for trade shows and swag bags. They’re small and affordable enough to be used in mass promotional events and can double as your own office supplies. Laser engraved logo printed pens can even make elegant thank you gifts for executives and valued customers. With that in mind, here’s a selection for different occasions.
For Executives
Custom pens make great executive gifts for a number of reasons. They’re elegant and high-quality, but small enough for sales professionals to pack easily.
If you’re unsure of the gift receiver's interests, promotional pens are usually a safe bet — after all, if they have an office, they need writing instruments.
Any of the following make great gifts for executive clients (or rewards for hard-working employees):
• The Regalia Bettoni Rollerball comes with eye-catching abalone and mother-of-pearl barrel insets and a laser-engraved logo.?
• The Cross Century Black Lacquer and Chrome Roller is an American classic, with black lacquer finish and a black gel ink rollerball.?
• Made of the finest solid brass, the Barrington Regent Pen is hand-lacquered and finished with a quality titanium seal.?
For the OfficeYou need office supplies, and you’re ordering promotional pens anyway, so why not purchase enough for your office needs? You’ll have a steady supply to use or give away, and if a customer accidentally walks off with one, it continues to work for you by building brand awareness.
Good choices include:
For the Office
You need office supplies, and you’re ordering promotional pens anyway, so why not purchase enough for your office needs? You’ll have a steady supply to use or give away, and if a customer accidentally walks off with one, it continues to work for you by building brand awareness.
Good choices include:
• Javelina Corporate Pen?
• MaxGlide Click Tropical Pen?
• Wolverine Metallic Pen with Gripper?
• Xeedee Pen?
• VP Gel Pen?
For Mass Gatherings
Trade shows, concerts, and sporting events have the potential to expose your brand to thousands of potential customers, but the cost can stand in the way of any mass promotional event. Logo printed pens are highly affordable and can be purchased and distributed en masse.
Budget-friendly options include:
More than a Pen
Sometimes, with a promotional pen, you get m below double as smartphone styluses, adding extra value to your gift without putting too much strain on your budget.
The number of options available can seem dizzying, allowing for the creation of logo printed pens for any occasion or customer base. Browse the Triple Crown Products website catalog for ideas, or contact us for help selecting the right choice for your marketing needs.
Rubberized Square Pen?Rio Ballpoint ClickRita Writer Pen
Rubberized Square Pen?
• Rio Ballpoint Click?
• Rita Writer Pen?
• Hurst Vivid PeRubberized Square Pen
Rubberized Square Pen?Rio Ballpoint CliRita Writer Pen